Lean, agile, do more with less. Again, and again, design culture urges us to move quickly and trim research and design operations to the point where design becomes a mere thread in the larger corporate spool. Author and designer Nikki Anderson explains the consequences of this pressure to conduct research at lightning speed: “When we’re asked to synthesize at the speed of light, user research becomes a way for teams to take a shortcut — to invent assumptions based on quickly made correlations, opinions, and quotes.

https://www.smashingmagazine.com/2020/05/reducing-design-risk/