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How To Increase Mobile Conversions With Category Page Design
26-03-2020 15:30
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For e-commerce designers, it’s easy to focus on designing the home page, individual product pages as well as the checkout experience because they’re obvious stepping stones along the mobile shoppers’ journey. Based on the following data, though, category pages also have a role to play — as the intermediary between search engines and e-commerce websites. Jill Kocher Brown, the SEO Director of JumpFly, shared the following research at SMX West 2020:
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For e-commerce designers, it’s easy to focus on designing the home page, individual product pages as well as the checkout experience because they’re obvious stepping stones along the mobile shoppers’ journey. Based on the following data, though, category pages also have a role to play — as the intermediary between search engines and e-commerce websites. Jill Kocher Brown, the SEO Director of JumpFly, shared the following research at SMX West 2020:
https://www.smashingmagazine.com/2020/03/mobile-conversions-category-page-design/
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