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Hotels (может, кому-нибудь пригодится :))

HOTELS

Hotels are graded with stars from one-star to five-star.

Five-star hotels (or luxury hotels) are the best and most expensive.

Four-star hotels are very good.

They may provide various services for business people – meeting and exhibition facilities, audio-visual equipment, banquet rooms, etc.

If they particularly specialized in these they are called commercial or conference hotels.

It has luxurious rooms, which are ideal for the business traveler.

Rooms have TV channels in English such as CNN and the BBC.

Each room has voice mail, fax machine and personal safe.

Also rooms are equipped for personal computer use and Internet access is free.

You can relax in the fitness centre and sauna.

There are executive lounges where you can find laser printers in a comfortable work area with a full range of multimedia equipment for meetings and presentations.

Technical and secretarial services are also available.

If the hotels are specialize on providing entertainment for people on holiday, they are called resort hotels.

The hotel industry is becoming more and more globalised.

International chains are encircling the world, taking over local operators.

Size is becoming more important as customer expectations rise.

International business travelers want Internet connections, widescreen televisions and push-button blinds in every room.

They want faxes delivered to their rooms at all hours of the night and the ability to order foies gras at four o’clock in the morning.

This means employing more staff than most independent operators can afford.

The hotel chain even checks its worldwide database of quests to anticipate which newspaper each customer takes, in order to offer a “local equivalent”.

The real profits come from the rooms, so for most operators the principle objective is to improve occupancy. Loyalty card schemes are becoming increasingly elaborate.

They can record guests’ preferences for well-cooked steak, ground-floor rooms or feather-free pillows.

However, there are limits to the internationalization of European hotels.

It’s much simpler to build hotels in the US than in Europe because there is so much space in the US.

Converted buildings aren’t as easy to adapt to the US chain model as new buildings because the rooms are different shapes and sizes, so the standard “template” doesn’t work.

It is difficult to turn a seventeenth century castle into a Holiday Inn, so some independent operators still prosper.

That is bad news for the ideal guest of multinational chain.

He likes to wake up anywhere in the world in the knowledge that the phone is on the wall, the bathroom is on the left etc.